Be part of the change
May 11th-17th
Taking part is totally free and on your terms.
We're asking franchise brands across the UK to take part, turning their intention to improve their wellbeing support into action, one step at a time.
Open to franchisees, franchisors and suppliers to the industry
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Turning intention into action.
Each year, alongside Mental Health Awareness Week, I bring together franchise brands from across the UK to take part in a shared, industry-wide campaign.
This year's theme is simple: open up more honest conversations around mental health in franchising, and give franchise brands the opportunity to start long-lasting change, one step at a time.
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Register and take part of the campaign in 3 easy steps
SURVEY
Actively encourage your franchisees and head office team to complete the Cinder National Franchise Wellbeing Survey
(Open 11th May)
CONVERSATION
Spark a mental health and wellbeing conversation in your network.
This could be anything from a network-wide comms with tools and resources, to a drop-in lunch-and-learn.
We want to encourage you to start and normalise conversation around mental wellbeing within your network, to open up dialogue and reduce stigma.
(p.s. want us to host a session for you? No problem! Drop us a message to get it organised)
PLEDGE
In line with this year's theme of turning intention into action, we're asking every brand taking part to commit to one meaningful wellbeing improvement they will implement within the next 90 days to develop their franchise wellbeing support.
Examples could include:
Introducing structured wellbeing check-ins
Training franchise support teams in mental health awareness / mental health first aid
Improving communication processes
Implementing franchise peer support structures
Exploring external wellbeing support or accreditation
Introducing a wellbeing policy
Reviewing existing support
To encourage accountability and tangible action, pledges will be publicly shared - to celebrate and spread awareness!
Open to franchisees, franchisors and suppliers to the industry
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Thank you for joining our Franchise Mental Health Awareness 2026 campaign!
Once registered, we'll be in touch with resources and more info to support you along the way.